So you’ve been running a Mishloach Manot fundraiser for a couple of years and want to increase the amount of money you raise? We’ve got some tips for you.
1. Baskets for personal use: Level of difficulty: Easy; Dollar Potential: A couple of thousand dollars
Sell baskets for “personal use” to your members. In addition to the “communal baskets” that are the mainstay of this fundraiser, offer baskets for sale to your members for them to distribute on their own. Your members likely have friends, family and neighbors who are not members of your organization, whom they would like to give baskets to. Instead of making baskets on their own, or purchasing them from a store, why not give your members an easy solution that supports your school or synagogue at the same time? You should charge a higher price than what you charge for “communal baskets” — you must ensure that you’re making a profit off of these baskets! This is very easy to add to your Purim project by using Happy Purim’s Personal Use” module.
2. Shipping Baskets: Level of difficulty: Hard; Dollar Potential: A few thousand dollars
Selling personalized baskets with delivery or shipping included is a great way to significantly increase the revenue of your fundraiser. Many of your members probably order shalach manot from stores or websites and have them shipped to friends and family across the country. Why not capture those orders for your organization? This does add a significant amount of extra work, but people are usually willing to pay a nice premium for this service (just look online for what others charge). Happy Purim’s “shipping basket” module makes this much easier to do by capturing the addresses and personalized messages for these special orders.
We have some other ideas, and tips that can ONLY be done using our system–feel free to call 646-345-4032 or email Ari (at) HappyPurim.com to find out more!