Posts Tagged ‘Purim project’

Suggested Timeline for Purim 2018

October 4, 2017

Important:  The dates below are simply suggestions. There is plenty of wiggle room in this timeline.  It’s often best to work BACKWARDS when creating your own timeline, based upon when you need to order supplies for your mishloach manot.

  1. In November
    1. Make sure you get your contract in to qualify for the Happy Purim early bird discount (November 8th)
    2. Sign up for a Happy Purim web tutorial.
    3. Identify the people who will run the fundraiser. Often it’s one or two people to handle the website and marketing of the fundraiser, and a separate group that’s in charge of the baskets.
    4. Decide on a “theme” for your baskets (not necessary, but popular; click here to see a list of 20+ mishloach manot themes).
  2. In December
    1. Figure out where you’re getting your Mishloach Monos supplies or ready made packages from.
    2. Compile (or get from organization office) a list of all the members in your organization. Make sure to double check for accuracy! 
    3. Send the list to support to update your online database or update it on your own.
    4. Finalize all details of your Purim fundraiser and setup your account via the administrative website.
  3. Prior to January 2nd, 2018
    1. Prepare an email and/or letter to your members informing them of the details of your Purim project. (HappyPurim has templates available)
    2. If you have a large contingent of non-internet users, prepare a physical order form or download Happy Purim’s order form.
    3. Have your order forms, envelopes and/or mailing labels printed. (not necessary if you’re only emailing your members)
    4. Make sure you have volunteers to help with the folding and stuffing on January 2nd.
  4. On January 2nd, Monday – Prepare mailing: Fold and Stuff!
  5. On January 3rd, Tuesday – Mail or email order forms.   Typically 3-6 weeks is a good ordering window. Read this post for a discussion about the length of ordering windows.
  6. February 15th 11:59pm (Thursday) – Deadline for placing orders. End your fundraiser on a weekday to ensure that anyone who received a reminder email at their work email has a chance to place a last minute order. 
  7. February 18th thru February 23rd – Note that you’ve got a bit of wiggle room here to extend your deadline if necessary. Just make sure you leave enough time to purchase your basket supplies and assemble the mishloach manot.
    1. Pack the Shalach Monos.
    2. Print your “scrolls” – that is, the personalized letters that list all the names of the people sending to each recipient.  If using, this only takes a few clicks of your mouse!
  8. March 1st – Purim! – Distribute the Mishloach Manot. if you haven’t yet Congratulations – take a well deserved break and enjoy your Purim! 
  9. Sometime after Purim – Bill for reciprocity charges.  Not necessary if using, it’s automated!

You should modify the above timeline to fit your needs. If we missed anything, or you’ve got a suggestion to add please let us know!

This calendar is designed for users of Happy Purim’s Shalach Manot Software based upon our experience. Click here for a post with more details for anyone still doing this manually.)


Tips For Raising More Money

September 8, 2008

So you’ve been running a Mishloach Manot fundraiser for a couple of years and want to increase the amount of money you raise? We’ve got some tips for you.

1. Baskets for personal use: Level of difficulty: Easy; Dollar Potential: A couple of thousand dollars

Sell baskets for “personal use” to your members. In addition to the “communal baskets” that are the mainstay of this fundraiser, offer baskets for sale to your members for them to distribute on their own. Your members likely have friends, family and neighbors who are not members of your organization, whom they would like to give baskets to. Instead of making baskets on their own, or purchasing them from a store, why not give your members an easy solution that supports your school or synagogue at the same time? You should charge a higher price than what you charge for “communal baskets” — you must ensure that you’re making a profit off of these baskets!  This is very easy to add to your Purim project by using Happy Purim’s Personal Use” module.

2. Shipping Baskets: Level of difficulty: Hard; Dollar Potential: A few thousand dollars

Selling personalized baskets with delivery or shipping included is a great way to significantly increase the revenue of your fundraiser. Many of your members probably order shalach manot from stores or websites and have them shipped to friends and family across the country. Why not capture those orders for your organization? This does add a significant amount of extra work, but people are usually willing to pay a nice premium for this service (just look online for what others charge). Happy Purim’s “shipping basket” module makes this much easier to do by capturing the addresses and personalized messages for these special orders.

We have some other ideas, and tips that can ONLY be done using our system–feel free to call 646-345-4032 or email Ari (at) to find out more!

What is a Mishloach Manot (Purim basket) fundraiser?

September 12, 2007

It is an increasingly popular way for Jewish institutions to raise money while at the same time continuing a tradition that is centuries old. In short, members pay their organization to collectively deliver mishloach manot (Purim Baskets) on their behalf to other members. The organization charges a fee ($3-$5) per recipient selected by each member, and then sends one basket of food to every member that was selected, along with a card that lists the names of those sending to that person. In other words, if 10 people decide to send to you, you will only receive one basket, along with a card that lists the 10 names.

Mishloach Manot fundraisers, also called shalach manos projects, Purim shuttles, or Purim projects, can be great community builders, as well as being very profitable. However, the management of such fundraisers can become complicated when dealing with a community that is larger than 50-100 members. In such cases software can make the job easier, and web-based software, such as’s, can make the job MUCH easier.’s application takes the membership lists/order forms and puts them in dedicated, password protected, site so that your members can simply click on the names of the people they would like to send baskets to and pay immediately. The proprietary software automatically tabulates and organizes the data, allowing the fundraiser administrator to easily print cards or letters to attach to the Shalach Manos baskets. There’s no need for administrators or volunteers to mail lists of members and order forms, collect the lists along with payment, verify the payment and orders are correct, tabulate the names of each and every member that selects another member, and list them on card. All of this is done automatically, even collecting the payment online and calculating and charging for optional reciprocity (we’ll be writing a dedicated post on reciprocity later).

As you can easily imagine, this saves an incredible amount of time, allowing the volunteers and administrators to focus on marketing the fundraiser and creating the baskets. We’ve also seen that putting this online (i.e. making it easy!)  and accepting credit cards, can often increase the amount of money raised.